Ultimate guides that are broken down into chapters are awesome. It’s like a book, but it’s online, so you know it’s about as up to date as it gets. Plus, when a website like DigitalMarketer.com are giving out ultimate guides on THEIR topic, it’s probably not a bad place to start.
This is especially a good place to start when you’re trying to provide a broad overview of digital marketing to someone who’s maybe been playing at it, new to it, or simply hasn’t previously had an education in the subject. Hey we’re all students of the science and art of digital marketing!
Anyway, here’s the Digital Marketer Ultimate Guide to Digital Marketing: https://www.digitalmarketer.com/digital-marketing/
There are 9 Chapters to the Ultimate Guide to Digital Marketing
Chapter 01 – Your Digital Marketing Strategy Template
Chapter 02 – Developing a Content Marketing Strategy
Chapter 03 – Crafting a Digital Advertising Plan
Chapter 04 – Developing a Social Media Strategy
Chapter 05 – Following Email Marketing Best Practices
Chapter 06 – Designing Your Search Marketing Strategy
Chapter 07 – Applying Website Analytics to Your Digital Marketing
Chapter 08 – Leveraging Conversion Rate Optimization to Drive Growth
Chapter 09 – Here’s what to do next