How to set up an Amazon Promotion using AMZ Coupon Server

As with all product launch or keyword ranking methods there are specific actions and steps that are required to achieve the end goal of an increase in rank. Beyond the technical steps, there are also the principles and nuances that move you from taking action, to taking action correctly and effectively.

This article provides the step by step actions required to setup a promotion and distribute single use coupon codes through AMZ Coupon Server, a WordPress Plugin for your very own website. Continue reading “How to set up an Amazon Promotion using AMZ Coupon Server”

AMZ Coupon Server Setup Guide

The AMZ Coupon Server plugin helps deliver unique coupon codes to customers whilst capturing email addresses. A simple function, but setup and styling can be a little challenging, therefore it deserves a guide and the solutions we found useful.

The guide will cover styling the landing pages, ensuring the AMZ Coupon Server is sending emails from your WordPress site and a couple of other noteworthy items. Continue reading “AMZ Coupon Server Setup Guide”

Ways we’re increasing sales velocity on Amazon without launch platforms (and getting side benefits)

So the theory goes that with increased sales velocity on Amazon comes improved position on the page….And with improved position on the page comes increased sales velocity.

There’s definitely a cause-effect argument to be made in either direction. It’s likely this will be unique based on the market, and the page positions we’re talking about. i.e. bottom of page vs top of page positioning.

Regardless, promotions keep stock moving. Stock that moves builds momentum. Cost effective promotions however are key to being able to even consider this as a strategy, therefore here are a few ways we’re working with. Continue reading “Ways we’re increasing sales velocity on Amazon without launch platforms (and getting side benefits)”

Using Deal Sites to Drive Traffic to Amazon Listings

Launching products on Amazon.com has been largely about giveaways and Amazon-seller-centric “deal sites”, however, there’s a whole world of “deal site” traffic out there that isn’t on these sites.

The point was originally made on the Startup Bros Website in their article about 5 Dirty Hacks for Amazon Sellers. Here’s what they wrote:

“Promote your VPCs on third-party deals sites. This is a really sweet hack that can get you decent levels of traffic with very little effort. Simply search Google for “submit a deal” and you’ll get a list of 500,000+ websites that all want to showcase your deals. Submit your coupons to 10 of these sites per day (not all of them will take online coupons) and if your deal is eye-catching enough, you should start seeing some steady traffic flowing in.”

Continue reading “Using Deal Sites to Drive Traffic to Amazon Listings”